Pickleball Surges as Fastest-Growing U.S. Sport in 2023
Pickleball Surges as Fastest-Growing U.S. Sport in 2023
The Sports & Fitness Industry Association (SFIA) reports pickleball participation grew 158% since 2020, with 13.6 million players in 2023. Major League Pickleball expanded to 24 teams, while the Pro Tour added Miami and Toronto stops. New paddle tech and celebrity investors (LeBron James, Tom Brady) fuel momentum. Age demographics shift, with 38% of core players now under 35. The sport eyes Olympic inclusion by 2032.
Key updates:
Rule changes: Provisional drop-serve approved for amateur play
Safety: New paddle certification to reduce arm injuries
Global: European Championships debut in Spain (Oct 2023)
[Word count: 98]
Let me know if you need specific stats or regional data!